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CEM - VIP Care
Secure your most profitable subscribers …
VIP Care is a customer-centric solution that generates service level reporting for high-value subscribers such as corporate fleets, subscribers with a high ARPU or strategic customers at risk of churning.
…Through high quality support and services
Designed for marketing and customer care, the application provides both reporting and troubleshooting capabilities to:
- Define and measure the service level delivered to high-value customers through Key Quality Indicators (KQIs),
- Trigger alarms in case of quality deterioration,
- Proactively investigate and solve any problems such as congestions or quality threatening issues before they affect end-user perception.
Assess Service Level Agreements
In one click, mobile operators’ sales representatives, responsible for corporate accounts, can check the QoS delivered to their key customers and ensure that SLAs are respected. These reports can be used as sales support tools to attract new business accounts.
Monitor Marketing campaigns
Using VIP Care, marketing can observe specific customer segments and get a better understanding of their usage and behavior: localize the most popular areas where VIPs tend to use mobile applications, measure the impact of a promotional offer and identify customers on the verge of churning.
Prioritize optimization on VIP cells
Radio engineers are able to quickly make network optimization decisions and focus their interventions on the cells with a high concentration of VIP users to ensure consistent and high quality services.